Complete the expressions in bold in the extracts withthe words from the box.

common expression feel formula

himself laugh spans stupid where

Extract from Students'Book recording

1 A viral video is a video that becomes popular very quickly through the Internet. People share the video through social media and email.[...]There isn't a formula for a viral video hit. But the most popular ones have three things in 1... .Firstly, [they're really] short. People have short attention 2..., especially when they're looking at websites,so the most successful viral videos are around three minutes long. Secondly, they stir up your emotions-they may be funny ,sad, shocking ,entertaining or even extremely annoying,but they make viewers 3... something.The third ingredient is story. Many of the most popular viral videos tell a [simple] story and the ones with an inspirational ending are the most memorable.

2 My favourite videos are the ones that make you. It's usually because somebody does something 5... for instance, there's a video of a man who dives into a frozen swimming pool. Well, I say he dives, but of course he hits the ice and slides across the swimming pool. How can you be so stupid? [...]. I couldn't believe it! [...] I love the one where a baby bites his brother's finger. The little brother puts his finger in his baby brother's mouth,and surprise surprise*, the baby bites it.I love the 6... on the baby's face-he's very pleased with 7... 

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Complete the expressions in bold in the extracts withthe words from the box.

common expression feel formula

himself laugh spans stupid where

Extract from Students'Book recording

1 A viral video is a video that becomes popular very quickly through the Internet. People share the video through social media and email.[...]There isn't a formula for a viral video hit. But the most popular ones have three things in 1... .Firstly, [they're really] short. People have short attention 2..., especially when they're looking at websites,so the most successful viral videos are around three minutes long. Secondly, they stir up your emotions-they may be funny ,sad, shocking ,entertaining or even extremely annoying,but they make viewers 3... something.The third ingredient is story. Many of the most popular viral videos tell a [simple] story and the ones with an inspirational ending are the most memorable.

2 My favourite videos are the ones that make you. It's usually because somebody does something 5... for instance, there's a video of a man who dives into a frozen swimming pool. Well, I say he dives, but of course he hits the ice and slides across the swimming pool. How can you be so stupid? [...]. I couldn't believe it! [...] I love the one where a baby bites his brother's finger. The little brother puts his finger in his baby brother's mouth,and surprise surprise*, the baby bites it.I love the 6... on the baby's face-he's very pleased with 7... 

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